Marketing Insights & Strategy Blogs

Welcome to Beyond the Lens

Our blog pages where we discuss the Pixl Eyez perspective on marketing, creativity, and innovation.

Join us as we navigate the evolving landscape of modern marketing, uncovering what matters, why it works, and how you can use it to your advantage.

This isn’t just a blog — it’s a creative hub for fresh thinking, practical insights, and ideas you can actually use. From big-picture strategy to hands-on tools, it’s designed to help you connect the dots and stay one step ahead.

5 key dimensions to explore:

The Signal (all things marketing) - Design Intelligence (creative insights) - The Neural Net (AI tools + applications) -Work in Focus (client stories + case studies) - Perspective (personal reflections + broader insights)

Python wrapped around our creative process—literally.

Building a Headline Generator with Zero Python Experience (and a little help from AI)

What happens when you mix zero Python experience, a spark of curiosity, and an AI sidekick? You get a custom-built headline generator made from scratch—complete with brand colours, power word logic, and a blooper reel. This is the story of how we used ChatGPT to bring a bold idea to life, line by line, bug by bug. It's a real look into the messy, creative magic of building tools that think like we do (almost).

The Neural Net